“You should be a teacher!” “You do that so well!”
“I love how much you know about that!”

If you hear things like this often, there’s a good chance you should be submitting to our I&I Book Awards! The I&I Awards look at the best Instructional & Insightful work featuring How-To, Guidance, and Self-Help.

You can be the best at How To Succeed with your Self-Help book by submitting to the I&I Awards before the end of November!

You can see all six of our Non-Fiction Divisions here. While these days, the How-To and Self-Help genres are ubiquitous, what do we really know about their origins?

A Closer Look at Instructional Literature 

The first recorded genre that could be described as self-help was called “Sebayt” an Egyptian style of reading that translates as “teaching.” You can even think as far back as The Egyptian Book of the Dead which is an instructional guide for Ani as he begins the journey through the afterlife.

But do they work?

Aristotle believed that reading had healing capabilities. While self-help book buyers may not be cured of whatever ails them, feeling better is not to be entirely discounted. People hate their jobs, fail at love, fear getting old, worry about their weight; self-help books address and try to assuage these problems. Life hurts, and the promise that self-help books make is a relief of that hurt. (read more from Publishing Perspectives here)

The genre was popularized in modern days by the well known work How to Win Friends and Influence People by Dale Carnegie.

Did you know? An updated version of Carnegie’s book is being release 5/17/22. It’s available for preorder now!

Carnegie never made it as a fiction writer, and his initial idea to give lectures based on what would become his bestselling work was laughed at by universities. However, he certainly can be said to have succeeded as a writer as people continue to live by his suggestions to this day.

Why Write an Instructional How-To or Self-Help?

LitHub has an excellent article about this, and here’s one of the more relevant parts of it.

The self-improvement industry has been analyzed in a variety of academic disciplines, but its literary import has not received the attention it demands. The omission is even more glaring in light of the fact that self-help guides are among the most lucrative book genres of the past 30 years, with approximately 150 new self-help titles published every week.

Like the entire publishing industry since the Kindle came out in 2007, the Self-Help industry is blowing up! With Chanticleer’s goal of Discovering Today’s Best Books, we aim to shine a light on the best How-To books, becoming a link in the circle that helps those books find their way into the hands of readers everywhere! We do this through our Chanticleer Int’l Book Awards and through Editorial Book Reviews.

I remember when working at Village Books the book that was sold back the most was Marie Kondo’s The Life Changing Magic of Tidying Up. It always came in with at least three other bags full of books from the same household. It seemed to be working! – David

Marie Kondo is an incredible success story with her lifestyle changes and instructions on organization. She did so well that she had her own Netflix series!

Instructional & Insightful Books That Have Done Well at Chanticleer

Read on to see what we recommend from books that fit into the I&I Division.

TEN THINGS EVERY CHILD WITH AUTISM WISHES YOU KNEW
By Ellen Notbohm
Grand Prize Winner in I&I Awards

Renowned author and mother of a son with autism, Ellen Notbohm here writes from both a personal and a studied viewpoint.

Not so long ago, autism was considered incurable, hopeless, a sort of dead-end diagnosis. But with time and attention to real people on the spectrum, we know now that children with autism can become positive, productive adults. The author’s son, Bryce, decided early on to “be happy” despite his differentness. For parents initially facing the diagnosis, there will undoubtedly be challenges, often on a daily, hourly basis, but Notbohm’s diligent exploration assures us that “autism is not awful.”

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The SUBURBAN MICRO-FARM
By Amy Stross
First Place Winner in I&I Awards

Author, educator, and urban farmer Amy Stross offers a comprehensive look at how to repurpose a small yard in the city for basic sustenance and so much more.

Award-winning writer Stross has composed a thoroughly practical guide to everything a reader would need to know to do what she did: transform a yard into a farm. Acknowledging that the ground surrounding a town dwelling is hardly what one thinks of when one thinks farmland, Stross draws from her personal experience to show precisely how the transformation can take shape. Her colorfully illustrated manual gives the basics for managing an ample garden space, or micro-farm, almost down to the minute (in fact, seven minutes twice a day).

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The SATISFIED WORKBOOK
By Dr. Rhona Epstein, PsyD, CAC

Dr. Rhona Epstein, PsyD, CAC is the leading expert on Food Addiction Recovery.

She is a therapist who has recovered from the problems she now focuses on, seeking to help those who suffer from food addiction to recognize their problem and solve it with spiritual guidance.

Epstein has based this manual around the 12 Steps, a program originally geared to alcoholism and based on Christian principles, but gradually secularized to facilitate outreach to a broader group. The 12 Steps take the addict, of whatever sort, through a series of deepening inner questions and resolutions. Initially, the addict must admit he or she has an addiction – in this case, to food and overeating, resulting in bingeing and other disorders such as bulimia. From that point, there will be a diligent search for relief, aided by faith in God’s care, and concluding with the possibility of helping others with the same problems.

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OVERCOMING The IMPOSTOR
By Kris Kelso

Author and entrepreneur Kris Kelso made a discovery about himself that he shares with others in his book, Overcoming The Impostor: Silence Your Inner Critique and Lead with Confidence.

The author was surprised in a first meeting at a new job to be referred to as an “expert.” It raised doubts in his mind about whether he had earned such a title, but it also forced him to do things he’d never done before and succeed in the process. But the voices in his head persisted, even as he went from accomplishment to accomplishment. His shadow, The Impostor, told him he didn’t know how to do a certain thing; moreover, he was making it up. The Impostor relentlessly mocked him, saying that just been lucky, he wasn’t a “real” businessman at all. When he learned about “Impostor Syndrome” – “a psychological pattern in which people doubt their accomplishments” – he realized that we all have an “Inner Impostor” that needs to be recognized, dealt with, and banished.

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SAVORING the OLDE WAYS SERIES
By Carole Bumpus
First Place Winner in I&I Awards

The retired family therapist turned travel writer and culinary memoirist, Carole Bumpus shares the delicious first book in her new series, Savoring the Olde Ways: Searching for Family and Traditions at the French Table.

In this first book, Carole takes readers on an intimate food tour of the Champagne, Alsace, Lorraine, and Paris regions of France. After being introduced by a mutual friend, Carole builds a special friendship with Josiane and her mother. Wanting to understand what brings and keeps European families glued together through generations of happiness and hardship, Bumpus begins by interviewing Josiane’s mother. Hearing about traditions passed down and the challenges of cooking during the war, the plan for a culinary tour of France is born among the women. Unfortunately, after travel delays out of their control, Josiane’s mother passes away before they can make the trip. Determined to make a dream trip a reality, Carole and Josiane set off to start a journey of a lifetime in honor of the woman who inspired it all.

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EXPLORE EUROPE on FOOT
By Cassandra Overby
Grand Prize Winner in I&I Awards

Due to COVID-19 sweeping across continents, travel restrictions are at an all-time high. With the general population being placed on lockdown, the need for social distancing, and hunkering down moving towards an indefinite timeframe, some much-needed armchair travel adventures couldn’t come at a better time.

Here in Cassandra Overby’s encyclopedic guide Explore Europe On Foot, readers are taken through a step-by-step process of dreaming, planning, and hopefully soon experiencing memorable, slow travel ventures of a lifetime. Whether it’s choosing a route and destination, deciding what to pack, finding appropriate accommodations and food options, or dealing with inevitable challenges, Overby supplies a world of information in this informative foot (and bike) travelers’ guide.

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Have a How-To or Self Help Instructional Book? Submit by the end of November for the 2021 CIBAs! 

See the 2020 I&I Book Award Winners Here!

Looking to submit to our other Non-Fiction Divisions? See them all here!

When you’re ready, did you know that Chanticleer offers editorial services? We do and have been doing so since 2011.

Our professional editors are top-notch and are experts in the Chicago Manual of Style. They have and are working for the top publishing houses (TOR, McMillian, Thomas Mercer, Penguin Random House, Simon Schuster, etc.).

If you would like more information, we invite you to email Kiffer or Sharon at KBrown@ChantiReviews.com or SAnderson@ChantiReviews.com for more information, testimonials, and fees.

We work with a small number of exclusive clients who want to collaborate with our team of top-editors on an on-going basis. Contact us today!

Chanticleer Editorial Services also offers writing craft sessions and masterclasses. Sign up to find out where, when, and how sessions being held.

• A great way to get started is with our manuscript evaluation service, with more information available here.
• And we do editorial consultations for $75. Learn more here.
• If you’re confident in your book, consider submitting it for a Editorial Book Review here or to one of our Chanticleer International Awards here.

 

And remember! Our 10th Anniversary Chanticleer Authors Conference (CAC22) will be April 7-10, 2022, where our 2021 CIBA winners will be announced. Space is limited and seats are already filling up, so sign up today!  CAC22 and the CIBA Ceremonies will be hosted at the Hotel Bellwether in Beautiful Bellingham, Wash. Sign up and see the latest updates here!

Thank you for reading this Chanticleer Spotlight Article.

Important Links from this Article

A Short History of Self-Help, The World’s Bestselling Genre

When Did Self-Help Books Become Literary?

2019 Spotlight on I&I Awards

The traditional publishing tool that indie authors can use to propel their writing careers to new levels?  The Seven Must-Haves for Authors – Unlocking the Secrets of Successful Publishing Series by Kiffer Brown